
1. Everyone gets heard
The AI interviewer talks one on one with each employee and follows up on what they say. No leading questions, no manager in the room, so people speak openly.
Employees feel comfortable speaking up and sharing honest feedback. The team is each other's safety net.
An AI interviewer talks one on one with every employee. Within days you know what's working, what isn't, and why.
Book a DemoSurveys give you a score. They don't tell you why. Spradley asks every employee, listens, and follows up the way a good interviewer would. The method comes from anthropology and participatory research.

Start from a research-backed theme or write your own questions.
It talks with every employee, one at a time, so nobody has to pick who gets heard.
How it works
Every employee talks. Spradley finds the patterns. Your leaders get a report they can act on, in days rather than months.

The AI interviewer talks one on one with each employee and follows up on what they say. No leading questions, no manager in the room, so people speak openly.

Answers are anonymised and grouped into themes with proven qualitative research methods. You see the recurring themes, tensions and bright spots across the organization.

Your leadership team gets themes ranked by how many people raised them, anonymised quotes behind each one, and clear recommendations for where to focus next.
Invite people by email or Slack and sync your team from HiBob. Nothing for employees to install.
See the HiBob integrationWorks with Microsoft Teams, Notion, Slack, Google Calendar, HiBob.

You get the reach of a survey and the depth of a real conversation. Researchers, including at the London School of Economics, are publishing on the method, and user research teams already rely on it.

GDPR and EU AI Act
Our database and AI run in the EU. Reports never show a group under five, and no one gets a score.
Data policy →